Posted by: Discover Scholars | October 23, 2008

Google 10 to the 100: Getting off the ground

This week, we are featuring our responses to Google’s Project 10 to the 100th. For more background information, start by reading our original post here. Below we discuss what is necessary to get off the ground.

# 14. What are the initial steps required to get this idea off the ground? (maximum 150 words)

First, we need to attract a critical mass of students in search of educational aid and donors who are willing to support them. This will require promotional and informational work, as well as a centralized website to serve as the link between donors and students.

The early focus will be to use existing social networking tools to attract students, and a more involved informational campaign, using directed mailings, press attention, and face-to-face contact, aimed at potential donors. Staff will be needed to properly promote our idea, answer questions from donors and students, organize events, arrange mailings, obtain press attention, and speak at schools and other interested organizations.

The website should accept and store student applications, and securely process donor contributions, as well as provide students with tools for updating and checking on their application’s status and give donors the ability to learn more about the students they funded.

Help us continue to grow:

Students: Apply today!

Donors: Consider making a tax-deductible contribution to the students of your choice.

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